Sparklebee E-Commerce Site and Branding
Sparklebee is an official Sanrio licensee and e-commerce site that provides various Hello Kitty products. The Sparklebee brand and website design was created specifically for Spectra Merchandising International, Inc. Over 15 years ago, Spectra formed a strategic partnership with Marino Andriani, LLC to provide Hello Kitty brand electronics and household products. In 2018, the Sparklebee brand and website was created to showcase some of these products.